Logo Design & Branding Guides

Logo Design for Contractors and Trades: Vehicles, Uniforms, and Signs

A trades logo has to survive worse conditions than a business card: a door decal read from a moving car, an embroidery machine that can't stitch fine detail, and a job-site sign often printed in a single ink color to keep costs down. The version that works is usually a bold wordmark or a wordmark plus one simple icon, thick enough strokes to hold up in cut vinyl, no gradients, and a one-color version ready before you ever get a quote from a sign shop or embroiderer.